Founded in the late 1990s in Senawang, Negeri Sembilan, Asianeka Jaya began as a local electrical retailer. Today, we are proud to be one of the top five retailers in the state, recognized for excellence, professionalism, and trust.
We have built strong relationships with the world’s most renowned manufacturers including Samsung, LG, Panasonic, Gree. Midea and Toshiba to ensure we deliver only the highest-quality products to our customers.
We don’t just sell; we serve. At Asianeka Jaya, we pride ourselves on reliable after-sales service, offering fast responses and dependable warranty support. Our journey is defined by a customer-first mindset and an unwavering dedication to excellence. We ensure your purchase is only the beginning of our relationship, backed by our 3S Philosophy—Sales, Service, and Spare Parts—designed for your total peace of mind.

To exceed client expectations by providing highest-quality products, continuous equipment expansion, and professional certification programs all guided by integrity, reliability and collaboration.

To be the best in class provider of essential household electrical and electronic products, recognized as a trusted partner for families and a supportive employer for our team.
At the heart of Asianeka Jaya’s success is a dedicated leadership and it’s team members. Through combined expertise, strategic vision, and commitment ensure the core foundation remains strong, resilient, and ready for future challenges.
We are committed to strengthening partnerships with leading global brands while delivering unmatched value to our clients. This focus ensures:
Defined by collaboration and integrity, our leadership team provides the strategic direction needed to achieve long term excellence. We are positioned to grow alongside our community, always keeping your needs at the center of everything we do.
Let’s Work Together!
Tracy Lee
Steven Chen
Jessie Lee
Asianeka Jaya delivers premium home electronics backed by a customer first approach. We are your dedicated partner for quality brands and reliable support.
Present IC & Payslip. No credit card required.
Installment up to 36 months with low interest.
In-store.